Digital Marketing Lead Job MyDawa
Job description & requirements
Communication Jobs. MyDawa Jobs
MYDAWA is seeking an experienced Digital Marketing Lead to join the Growth team on a fixed-term basis of 5 Months to support continuity of marketing operations. The successful candidate will drive digital growth across APP and Website platforms through digital campaigns, social media management, content development, SEO/SEM initiatives, analytics, and audience engagement.
Key Responsibilities
- Develop and execute digital marketing strategies across APP and Website platforms.
- Drive lead generation, customer acquisition, and conversion growth through digital channels.
- Manage MYDAWA’s social media platforms and oversee content development across all marketing channels.
- Plan, execute, and monitor digital campaigns including SEO, SEM, email marketing, SMS marketing, and influencer campaigns.
- Track campaign performance, conduct analytics and reporting, and provide actionable insights.
- Forecast marketing campaign growth and ROI.
- Coordinate audience development and segmentation strategies.
- Conduct competitor intelligence and social listening to support market positioning.
- Collaborate closely with IT and Growth team to ensure successful campaign execution and platform optimization.
- Prepare weekly and monthly marketing performance reports.
Qualifications
- Degree in Marketing, Advertising, or a related field.
- Minimum of 5 years’ experience in Digital Marketing.
- Experience driving growth for E-commerce platforms.
- Proficiency in Google Analytics, Google Ads, and other digital marketing tools.
- Strong communication, analytical, and leadership skills..
How to Apply
For both internal and external interested candidates, please submit your CV along with a cover letter detailing your relevant experience to careers@mydawa.com. The application deadline is 5th June 2026.
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