DIGITAL MARKETING EXECUTIVE (HOTEL)

JOB TITLE DIGITAL MARKETING EXECUTIVE (HOTEL)

NATURE OF JOB FULL TIME

INDUSTRY HOSPITALITY

SALARY KSHS.30,000

JOB LOCATION THIKA ROAD

DUTIES AND RESPONSIBILITIES

• Develop and implement digital marketing strategies aligned with the hotel's business objectives.
• Manage and grow the hotel's social media presence across platforms such as Facebook, Instagram, TikTok, LinkedIn, and X.
• Create, schedule, and publish engaging content including graphics, videos, promotional campaigns, and blog posts.
• Plan and execute paid digital advertising campaigns on Google Ads and social media platforms.
• Monitor online reviews and customer feedback, responding professionally to enhance guest satisfaction and brand reputation.
• Optimize website content and digital campaigns to improve search engine visibility (SEO) and online conversions.
• Track, analyze, and report on digital marketing performance metrics, providing recommendations for continuous improvement.
• Coordinate marketing campaigns, promotions, events, and special offers to increase occupancy and revenue.
• Collaborate with hotel operations teams to develop content that showcases facilities, services, and guest experiences.
• Maintain brand consistency across all digital channels and marketing materials.
• Monitor industry trends, competitor activities, and emerging digital marketing opportunities.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Bachelor's Degree in Marketing, Communications, Public Relations, Business, or a related field.
• Minimum of 2 years, experience in digital marketing, preferably within the hospitality, tourism, or service industry.
• Strong knowledge of social media management, content creation, and digital advertising.
• Experience with tools such as Meta Business Suite, Google Ads, Google Analytics,
• Canva, Adobe Creative Suite, or similar platforms.
• Understanding of SEO, email marketing, and website content management.
• Excellent written and verbal communication skills.
• Strong analytical, organizational, and multitasking abilities.
• Creative mindset with attention to detail and a passion for hospitality marketing.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.