Business Development Associate

Industry: Property Technology (PropTech) / Real Estate Software

Employer: Confidential — our client is an established player in the property management software space

Remuneration: KES 40,000 – 50,000 gross per month, plus performance-based commission

KEY RESPONSIBILITIES

Business Development & Sales

• Identify and generate leads from landlords, property managers, estate agents, SACCOs, and real estate developers.
• Schedule and conduct software demonstrations, both online and in person.
• Clearly articulate the platform’s features, benefits, and pricing to potential clients.
• Convert prospects into paying customers and consistently grow monthly recurring revenue.
• Represent the client at industry events, exhibitions, and networking forums.

Client Onboarding & Training

• Assist new clients in setting up their accounts on the platform.
• Train landlords and property managers on effective use of the system.
• Support data migration from spreadsheets and legacy systems.
• Follow up on onboarding progress to ensure a smooth, confident start for every client.

Customer Success & Retention

• Build and nurture lasting relationships with existing customers.
• Upsell additional services and modules to grow account value.
• Monitor customer feedback and recommend product improvements to the team.
• Maintain accurate CRM records and prepare regular sales pipeline reports.

QUALIFICATIONS & SKILLS

Education & Professional Background

• Diploma or Bachelor’s degree in Business, Sales & Marketing, Commerce, Real Estate, Information Technology, or a related field.
• 1–3 years’ experience in B2B sales, business development, account management, or a customer-facing commercial role.
• Experience selling SaaS, software, or technology products is a strong advantage.
• A demonstrable track record of meeting or exceeding sales targets — shortlisted candidates will be asked to evidence this.

Technical & Commercial Skills

• Confident delivering persuasive product demonstrations, both online and face-to-face.
• Consultative selling and negotiation skills, with the ability to translate product features into clear client value.
• Working knowledge of CRM tools (e.g., HubSpot, Zoho, Salesforce) and disciplined pipeline management.
• Comfortable with software platforms, spreadsheets, and basic data handling to support client onboarding and data migration.
• Ability to train and support non-technical users with patience and clarity.

Sector Knowledge (Added Advantage)

• Familiarity with property management operations, real estate agencies, letting practices, or SACCO environments in Kenya.
• An existing network among landlords, property managers, or estate agents in Nairobi.

Personal Attributes

• Excellent communication and presentation skills in both English and Kiswahili.
• Self-driven, target-oriented, and resilient through longer B2B sales cycles.
• Well-organised, with the discipline to manage a pipeline and follow-ups independently.
• High integrity and professionalism, befitting a client-facing ambassador of the brand.

KEY PERFORMANCE INDICATORS (KPIs)

• Number of new landlords and property managers onboarded per month.
• Monthly recurring revenue generated.
• Customer retention rate.
• Number of software demonstrations conducted.
• Lead-to-customer conversion rate.
• Customer satisfaction score.